SXO: its mastery will boost your site
SXO, it’s not the latest Cognac Super XO, but the optimal method to achieve your site. Indeed, the SXO or Search eXperience Optimization allows optimizing your website. It promotes its…
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SXO, it’s not the latest Cognac Super XO, but the optimal method to achieve your site. Indeed, the SXO or Search eXperience Optimization allows optimizing your website. It promotes its…
Data is becoming a new source of wealth for all structures. A news item like #deleteFacebook is perhaps the first sign of a wider awareness of their importance. Moreover, the…
Chatbots are new technological gadgets to communicate with customers via the web. Real demand is emerging. Nevertheless, one should not rush on them by using them wrongly. Indeed, the chatbot…
With the deployment of communication tools, everyone has become a target for the advertising man on the go. We have all developed habits to become much more resistant to all…
Programmatic advertising is the essence of modern internet advertising. It has totally entered the mores of marketing professionals. In fact, by 2021, programmatic advertising should be used by 90% of…
Social media are becoming more and more important in our lives. They are essential in digital marketing with all activities related to social media marketing. However, new platforms are emerging…
More and more organizations are using non-fungible tokens to develop their communication and reach new targets. But first of all, it is necessary to recall what is a non-fungible token…
Wouldn’t it be nice to know which contact lists are worth acquiring before you buy them? What if you accelerate your sales cycle by enabling your salespeople to work more…
During the last French local elections, we worked with a politician on his election campaign. We used a marketing automation tool (specially developed for this particular case…). But more than…
“If you don’t understand a person, you tend to think of him as a fool.” (Carl Jung). The personas method is therefore to understand all the people who make up…