Brand Legitimacy: How to Create and Develop a Good Reputation
Your brand is a powerful tool in your marketing arsenal. It is important for your strategy to have a strong and consistent brand. Such a strategy allows your contacts, your…
Chatbots: Features to improve the user experience (UX)
Chatbots are here to stay and will become increasingly popular in the near future. This is a huge growth opportunity for brands looking to reach potential customers through chat. By…
Why choose an open business intelligence tool?
Growth hacking relies as much on data, on access to information, as on a strategic watch at all times. The different tools of strategic intelligence are therefore necessary for the…
The benefits of an online strategy
There is no doubt today that the digital world has definitely changed the way we live and work. Consumers have access to more information than ever before. They use their…
Site design: best practices and pitfalls to avoid
When creating a new website or redesigning an old one, it’s easy to get lost and make many mistakes. Fortunately, when working on a site, you don’t need to know…
3 Goals for Your Digital Marketing Strategy
Are you lacking ideas on how to reach your ideal customers? Are you afraid you won’t be able to keep up with the ever-changing digital landscape? Do you feel overwhelmed…
NGOs and associations, use digital communication
With the rise of digital media, nonprofit organizations (NGOs, associations) are leveraging many different techniques to reach an ever-widening audience and create lasting change. From social media to governance tools…
Develop your online business quickly, 5 tips
Having a strong online presence is essential for any business these days. With the ease of connecting to the Internet, businesses of all types are flocking to it. And, with…
5 examples of using Growth Hacking
Did you know that nearly one in five companies use growth hacking to drive business growth? It’s a fact, one that many companies are not aware of. Growth hacking is…
Ensure the success of your company’s digital transformation
The digital transformation of a company is a considerable challenge, as it involves moving from a predominantly analog world to a predominantly digital and connected world. This change requires the…