SEO in Russia with Yandex
Currently, we have a few clients who are positioned on the Russian market. Google is of course present but is referenced on the national search engine, Yandex is a vital…
The personas method
“If you don’t understand a person, you tend to think of him as a fool.” (Carl Jung). The personas method is therefore to understand all the people who make up…
Growth-hacking, an attempt at a definition
This article will deal in a general way with growth hacking, a word coined by Sean Ellis in 2010. Bringing companies “A little closer to the stars …” is probably…